Digital Marketing and Career Development

Digital Marketing and Career Development

Digital Marketing and Career Development program is Designed for students which orients them for various opportunities in multiple industries and various aspects of career choices. This program brings students the opportunity to learn the Art of an Entrepreneur and Use of tools such as Digital Marketing to create a successful venture and  to learn the basics of Leadership and Team Building.

 



Entrepreneurship

Orientation and Opportunities around you.

Who is a True Entrepreneur ( Myth Buster ).

  • Difference between Businessman & Entrepreneur.
  • Characteristics and factors affecting entrepreneurship.
  • Skills Traits and qualities of an entrepreneur.
  • Difference between Businessman & Entrepreneur.

How To Innovate

  • Finding the interest area.
  • Basics of creativity and its barriers.
  • Principles of innovation.
  • Design Thinking.
  • How to Hit the Nail - A Million Dollar Idea.

Why Take Risk.

  • Decision making and problem solving.
  • Risk Management Methodologies.
  • Skills Traits and qualities of an entrepreneur.
  • Risk Calculation and Mitigation.

Why Entrepreneurship mobility is Important.

  • Barriers and Challenges
  • Resource Management.

Who is a Customer and Consumer.

  • Understanding of Potential Market.
  • Know your USP.
  • Formulate your Niche.

How to Plan a project and Define Financial Viability.

  • Elements of Planning - Time, Cost, Effort and Skills.
  • How to arrive at costing.
  • Formulate your Niche.

Who is a Competitor.

  • Know unfair advantage.
  • Competitors Landscape.
  • Innovate to Compete.

What is Art of Communication.

  • Barriers to effective communication.
  • Body language and Active listing.

How To Pitch.

  • Barriers to effective communication.
  • Body language and Active listing.

How to Build a Team.

  • Importance of Team Building.
  • How to chose Partners.
  • Key To Leadership.

What is MVP.

  • Design a MVP.
  • Test the MVP.

Digital Marketing

What is Digital Marketing.

  • Marketing and Its importance.
  • Aspects of Digital Marketing.
  • Marketing and Its importance.
  • Uses and Opportunities.

What is a Brand.

  • Advantages of Brand Building.
  • How to Stand out as a Brand.
  • Uses of Digital Marketing in Brand Building.

What is SEO ?

  • Importance and Challenges of SEO.
  • How to be a top Lister in search engine.
  • Methodologies of SEO.

What is Social Media Marketing (SMM) ?

  • Social Media Marketing and Its Advantages.
  • Branding with SMM.
  • Niche Formulations And content ideation.

What is Content Marketing ?

  • Overview of Content Marketing.
  • Understanding the Power of Content.
  • How CM can be a turning point in your marketing.

What is SEM ?

  • Overview of SEM.
  • Types of SEM.
  • Creating & Executing a live Google Adwords Search Campaign.
  • How to Generate Leads and Sales for Growing your business.

Why is ORM Important ?

  • What is ORM ?
  • Essence of ORM.
  • Creating & Executing a live Google Adwords Search Campaign.
  • Winning Strategy for ORM.

The DM&C program will cover all the above topics and will be delivered through presentation and various activities for experiential Based learning. The Experts will be highly Experience Entrepreneurs and Trainers with real time experience of Growing organizations to provide the best possible stimulus for Real world challenges so that students can Learn the art of Inspiration , Innovation and Initiation and bring their vision to reality.

Duration of Program:- 2days ( 14 Hrs )

Timings of Program:-In accordance to Institutional Management

Expectation From Colleges:- Venue For Workshop ( Seminar Hall ), Projector, Audio System , Internet Connection, Accommodation & Hospitality For Mentors.

Excellent

5

Very Good

2

Average

1

Poor

0

Terrible

0

4.6

30 reviews

Steven Meyer

26 July, 2019

Lorem ipsum is simply free text used by copytyping refreshing. Neque porro est qui dolorem ipsum quia quaed inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo.

Lina Kelley

26 July, 2019

Lorem ipsum is simply free text used by copytyping refreshing. Neque porro est qui dolorem ipsum quia quaed inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo.

Add a review

Rate this Course?

Register now

Get started, Next is your Institution.

Fill the form so we can reach-out to you. We are waiting for your enthusiastic response.

Book Your Workshop